Carly Osman
active 2 days, 7 hours ago
Time and time again we get bogged down with the details. Working and re-working an idea until it has all the right brand cues, and positions the brand exactly how the Brand Manager believes it should be. It's in times like this that the key thing is in danger of being forgotten, and that is [...]
TitleSenior Content and Social Manager
LocationSydney
About Me
Hailing from London, Carly is a Senior Content & Social Manager at TCO.
During her time here, Carly has worked across of a spectrum of brands, utilising her ability to activate and engage consumers via increased social presence. Her most recent achievement was leading the integrated Coke Zero campaign, which saw the development of the 'Time to Zero In' Social Idea; which generated over 1million online views.
Throughout the past 2 years at TCO Carly has also be responsible for the development of numerous branded Facebook pages; turning these pages into communities, conversations into brand insights, and listening and engaging with close to 1million Facebook fans across Australia
In the UK, Carly worked for three years as the Marketing and Events Manager at the APA, where she spent her time proclaiming the value of branded content. Her role entailed finding ways to demonstrate and showcase the deep levels of engagement that is created through specifically tailored, targeted and distributed content.
