A big congratulations to the TCO Production team who worked around the clock at this years Rosemount Australian Fashion Week! TCO developed a unique production plan that enabled Diet Coke to have content captured, edited and uploaded into Yahoo!7, Grazia, Vogue, In Style and YouTube within a 24 hr period.
Most importantly the production plan enabled Diet Coke to amplify their investment in fashion far beyond the runway and was able to deliver multiple channels in a cost effective manner.
Click here to see more.
More good news shortly.
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